We came across some great research on online searches for bike rental from the Rental Business Hub
…Did you know that over 1.2 million people search for bike rentals alone on Google? In a closer analysis, Google Insights shows a 17% increase from 2010 to 2011, and forecasts an even larger growth spurt for 2012.
The numbers indicate that shoppers are actively searching for bike rentals online, meaning there is a huge opportunity for bicycle stores across the country. Today’s consumer is not only searching for your products online, but they are looking to book online. When they’re hungry, they make reservations online through OpenTable. When they want to take a trip, they book on Expedia, Kayak, Hipmunk and a host of other online travel portals.
- In 2010, over 50% of people booked their travel online
- 58% of customers research a product of service online prior to buying
- Online bookings are projected to grow an average of 8.1% each year from 2009 to 2014
- U.S. online transactions grew by 11% in 2009 despite the global economic recession
When a customer reserves a table at a restaurant on OpenTable, they make their reservation online and expect the table to be ready upon arrival. Why should consumers expect less from your bike rental business? What are you doing for your business to convert that online traffic into online revenue?
With Velolet, bike shops can be provide the customer service they have come to expect from travel sites and sites like Open Table It takes no time at all to get you up and listed and providing the services that 1.2M people look for when trying to rent a bike.